Web Analytics Workshops

Acquire the knowledge of web analytics

With our Google and Adobe Analytics workshops, both you and your employees will gain expertise in the latest developments of web tracking. Tailor-made for your company – we offer you individual and interactive trainings. Our speakers have many years of experience and are continuously learning new skills themselves. Our company is always on the cutting edge.


Your personalised Workshop

1. Website audit

All our workshops are personalized to your particular needs. This is why we start with an audit of the tools you have set up.

2. Workshop proposal

We recommend a custom workshop package considering your needs and the existing knowledge of your team.

3. Your Workshop

You can now benefit from our specialist-led workshops. Not matter if in-house or online, be ready for a new understanding of web analytics.

Free resources for continued success

Learning doesn’t stop after a seminar. We provide you with the tools you need to succeed. Our cheat sheets and templates let your team apply their new knowledge about web analytics and tracking to their routines.

Our References

Our Workshop Selection

All of our workshops are tailor-made to fit your particular needs. Here is an overview of some of the topics we offer.


Google Analytics

Intro to Web Analytics

Introduction to Google Analytics

Reports in Google Analytics

Conversion Tracking & Segmentation

E-Commerce Tracking

Use Cases in your daily work

Analysis of your data or demo data to get insights about your strategy


Vladimir Stashevskiy

  • 6 years experience in Digital Analytics
  • MarTech & Digital Marketing Specialist
  • Google Analytics Expert

Wan-Yu Lee

  • 6 years experience in Data Analytics & Market Research
  • Adobe Analytics Certified Expert

Adobe Analytics

User Interface

Metrics, Dimensions and Events

Workspaces & projects

Free-form tables and visualization

Campaign tracking

Attribution & touchpoints

Calculated metrics, filter, segments, visualization & classification…

Get a quote

Not what you are looking for?

Meet your instructors

Thanks to their extensive industry experience and know-how, our team of expert instructors can deliver first-class workshops for your team.

Vladimir Stashevskiy

  • 6 years experience in Digital Analytics, MarTech & Digital Marketing
  • Google Analytics Expert

Wan-Yu Lee

6 years experience in Data Analytics & Market Research

“Adobe Analytics is one of the most widely deployed analytics tools and is very popular, especially among marketers. Due to its straightforward nature, Adobe Analytics is suitable for customers who have limited experience in web analytics. In our beginner workshops, we create a basic understanding of tracking technologies. You and your employees will get to know the Adobe Analytics interface and set up your tracking projects. As a certified Adobe Analytics agency, we have extensive experience with the tool.”
- Wan-Yu Lee

Establish great web analytics expertise in your company

1:1 Trainings

Are you a marketer, manager or product owner and would like to receive further individual training on marketing topics? We offer 1:1 training and seminar sessions that prioritise your requirements and interests.

Group Workshops

In small group workshops, we demonstrate how you can optimally use marketing in your field using numerous practical examples, exercises and tools. Our workshops and trainings are suited for both beginners and advanced learners.

In-house Courses

Our consultants are happy to train your teams on your company’s premises. With our in-house training courses, we aim to provide a comprehensive transmission of knowledge from which many employees can benefit. Dates for workshops and seminars are available on request.

Our Workshops

In our past workshops, we taught our clients about various use cases of web analytics. In an in-house training, our analytics expert Vladimir Stashevskiy held a presentation on tracking and Adobe Analytics. There is always space for questions and discussion in our small workshop groups.

Our Certifications

Frequently Asked Questions

How long is a workshop?

The length of each workshop is adjusted to your requirements. We hold presentations that can last several hours, as well as supervise you for half a day, one day or even for several days. According to our experience, the duration depends on the content, the number of participants and the intended learning objectives.

Please contact us to get an estimate of the time needed to achieve your goals.

How many people are these workshops intended for?

As a consulting agency, we offer workshops and trainings for groups of all sizes. In principle, however, you should keep your company structure and the desired learning objectives in mind when choosing the number of participants. For executives and decision-makers, we recommend 1:1 coaching and small groups, as it leaves space for questions and individual support. For larger groups, a broad transfer of knowledge is possible, which may lead to the integration of different departments, in the long term.

We are happy to advise you individually regarding our workshop capacities.

How much does a workshop or training cost from Digital Loop?

A general answer to this question cannot be given. The prices essentially depend on the sort of workshop, its duration and the topic. In-house training, for example, requires more time and effort than 1:1 online coaching and is, therefore, more expensive. As a rule of thumb, you can expect a price of ranging between 900 and 3,000€.

Please contact us for a non-binding offer! On request, we will develop a customised workshop concept for you and your employees.

Interested in our service?
Contact us!