Latest Posts about MarTech

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The AI-Powered MarTech Playbook: Boosting Performance, Personalization and Productivity

Artificial Intelligence (AI) has become an important technology in the MarTech landscape. There are ...

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Robot shopping as a customer

Agentic Commerce: What it is, why it is happening一and how you should prepare your marketing now

Agentic Commerce describes shopping with AI agents that research, compare products, and increasingly ...

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AI & Project Management: How AI Influences the Role of a PM Today and in the Future

Artificial Intelligence is reshaping many professions, and project management is no exception. ...

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How to Build a Smarter B2B Marketing Machine

When we talk about B2B marketing, we refer to the marketing process through which one business infor ...

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Linking bridges

Why CRO Is the Missing Link in Your SEO and AI Strategy

In this blog post, I would like to emphasize why I think this is the perfect time for a revival of g ...

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The Role of a Project Manager at Digital Loop

At Digital Loop, stepping into the role of a Project Manager means becoming a bridge between strateg ...

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Onsite Personalization with Adobe Experience Cloud & Adobe Experience Platform

A couple of years ago, the world of onsite personalization with Adobe was a lot easier. We had Adobe ...

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The Importance and Purpose of Project Management in Modern Organizations

In the contemporary digital and business landscapes, project management has become a cornerstone of ...

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