couch:now

Question

We were contacted by the founders and investors of couch:now to implement their innovative idea of ​​an AI-based video coaching platform for mental health . Our technical experts advised the founders on product structure, managed design & UX processes and implemented the application for all end devices.

Stakeholders

Psychologist team, data engineering experts, Head of Marketing

Project implementation

Couch:now is the on-demand mental health video platform, featuring videos from the best therapists and psychologists. Launched in December 2021, couch:now now has 3 programs. 33 experienced therapists and psychologists advise hundreds of users in over 250 videos. As part of the consultation, our team had to find out the needs of the end users and provide the couch:now teams from science, data engineering and marketing with the necessary tools. We used Shopware 6 headless and developed our frontend with Vue.js. The application is available as a web app and as a PWA especially for mobile users. The project is known from ARD, RTL and ProSieben, as well as from the magazine PSYCHOLOGIE HEUTE. 

Services 

MarTech & Digital Marketing

• Design- & UX-processes
  

• Product building advice

IT & Infrastructure

• Implementation of Shopware 6 headless

• Frontend development with Vue.js

Web app & PWA development