Shirt configuration and conversion rate optimization for Hemden.de

At hemden.de, the challenge was to migrate an existing shop solution including ERP connection, as well as SEO rankings in marketing, into a new and modern shop solution that is flexible, scalable and mobile-friendly. After a shop audit, we decided on Shopware because the product streams, shopping worlds and developer-friendly environment met the requirements of hemden.de. We were able to cover the more complex requirements that the fashion sector entails with specially developed plugins. After five months of development, the shop went live and quickly achieved better rankings, more traffic and a higher conversion rate thanks to the revised shop structure and SEO optimization.

Services 

MarTech & Digital Marketing

• Programming of a shirt configurator
• Email-automation with Mailchimp E-commerce
• Design and programming of an individual Shopware template

BI & Digital Analytics15m15m15m

• Validation and creation of individual plugins
• SEO optimization
• SEO store relaunch

IT & Infrastructure

• Checkout CRO optimization through one-page checkout and validation of user entries
• DSGVO compliance
• Installation of multi-shops with own templates

BI & Digital Analytics

• Multilingualism
• Automated product descriptions based on product attributes
• Responsive and Mobile-Friendly