MARKETING OPERATIONS CONSULTANCY

Marketing Operations is a comprehensive system that monitors an entire marketing process from beginning to end, creating a guideline.

Marketing Operations: More efficiency by technology

Why do you need Marketing Operations?

Due to Digital Marketing, there are more and more IT Systems that specialize in marketing. Digital Loop spezializes in MarTech (the interaction of marketing and technology). MarTech includes all technological measures and tools that support you in achieving your marketing goals.

How do you benefit from Marketing Operations?

Marketing Operations serves as the backbone of a marketing team and offers planning, control and support functions so that the central marketing functions can concentrate on delivering value.

Marketing is changing all the time and at a rapid pace. As a result, Marketing Operations has become an important part of any company.

1. ANALYSIS

In an initial marketing audit, our MarTech consultants identify optimization options using methods such as SWAT analysis, GAP analysis, audit, interviews, etc.

2. STRATEGY DEVELOPMENT

Our Team designs a strategy that is based on your use cases. The focus is on the sustainable and targeted use of marketing technologies (MarTech).

3. IMPLEMENT THE STRATEGY

We work out a technological solution. Based on your requirements, we select and combine suitable MarTech tools (e.g. DMP, CDP, data warehouse, …).

4. SUCESS MEASUREMENT

The great advantage of MarTech is full transparency about the sucess of the measures. If necessary, we adjust the strategy and get your marketing on track.

Our Satisfied Clients

Digital Loop's expertise and technical guidance were crucial in elevating Meisterklasse; from stabilizing the existing system to scaling it up for international success. Their contributions, from introducing seamless subscription setups to streamlining our financial operations, have made them invaluable partners in our mission to deliver culinary excellence worldwide.

Digital Loop's expertise in website structure and content management has been transformative! They're not just service providers; they're like partners who get things done right. Totally would suggest them to anyone looking for top-notch web solutions support.

Digital Loop was an important partner in expanding and enhancing Gerlach's customs services across Europe, skillfully managing the technical setup and implementing new functionalities. Their dedication and expertise have been vital in redefining our customs solutions, making them a highly recommended partner for organizations seeking technical excellence and strategic growth.

Digital Loop expertly modernized Fuxtec's UI/UX design and successfully and seamlessly migrated our extensive online shop to Shopware 6, enhancing user experience and operational efficiency. Their dedication and skill in managing complex e-commerce challenges have significantly elevated our digital presence, making them a highly recommended partner.

Digital Loop played a pivotal role in developing couch:now, transforming the product development with their technical and product expertise, as well as a proactive approach. Their commitment to on-time delivery and adaptability in meeting unique B2C and B2B needs has significantly impacted our product. We highly recommend the team as a partner for organizations looking for impactful and innovative tech-solutions.

Enablement

Our consultants support and teach your employees the relevant processes and methodologies, from the beginning. As a result, you will be able to acquire profound knowledge on marketing technologies within your company.

Stake Holder Management

No matter whether assistant or head of department, in order to gain support for new structures within a company, all stakeholders must be involved right from the beginning. We incorporate all stakeholder perspectives from the planning stage onwards. During the implementation phase, we ensure that different interests are reconciled.

Our Services