Marketing Operations is a comprehensive system that monitors an entire marketing process from beginning to end, creating a guideline.

Marketing Operations: More efficiency by technology

Why do you need Marketing Operations?

Due to Digital Marketing, there are more and more IT Systems that specialize in marketing. Digital Loop spezializes in  MarTech (the interaction of marketing and technology). MarTech includes all technological measures and tools that support you in achieving your marketing goals.

How do you benefit from Marketing Operations?

Marketing Operations serves as the backbone of a marketing team and offers planning, control and support functions so that the central marketing functions can concentrate on delivering value.

Marketing is changing all the time and at a rapid pace. As a result, Marketing Operations has become an important part of any company.


In an initial marketing audit, our MarTech consultants identify optimization options using methods such as SWAT analysis, GAP analysis, audit, interviews, etc.


Our Team designs a strategy that is based on your use cases. The focus is on the sustainable and targeted use of marketing technologies (MarTech).


We work out a technological solution. Based on your requirements, we select and combine suitable MarTech tools (e.g. DMP, CDP, data warehouse, …).


The great advantage of MarTech is full transparency about the sucess of the measures. If necessary, we adjust the strategy and get your marketing on track.

Our Satisfied Clients


Our consultants support and teach your employees the relevant processes and methodologies, from the beginning. As a result, you will be able to acquire profound knowledge on marketing technologies within your company.

Stake Holder Management

No matter whether assistant or head of department, in order to gain support for new structures within a company, all stakeholders must be involved right from the beginning. We incorporate all stakeholder perspectives from the planning stage onwards. During the implementation phase, we ensure that different interests are reconciled

Our Services

Most Important Facts

  • Martech Consultancy
  • Marketing Automation

Why Digital Loop?

Vladimir S. (1).jpg

Vladimir Stashevskiy

  • 6 years experience in Digital Analytics, MarTech & Digital Marketing
  • Certified in Commanders Act

John Munoz

  • 10+ years experience in Digital Analytics, MarTech & Tech SEO
  • Customer Data Platform Expert
  • Project experience with Commanders Act

Frequently Asked Questions in MarTech

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