We are experts in Google Analytics and support you competently in the implementation of and migration to GA4.
Google Analytics 4 is the latest web tracking solution from Google. Here you can find information about GA4 and reasons for a migration, as well as our GA4 services.
Google Analytics 4 is the latest version of Google Analytics. It unifies and consolidates app & web tracking so that data can be analysed across platforms.
Why choose GA4 instead of Universal Analytics?
Google Analytics 4 (GA4) has many advantage over the previous version Universal Analytics (UA). In summary, GA4 is a good option for the future.
Google has announced that Universal Analytics will stop working in 2023
New feature development for Universal Analytics had already been stopped. Now Google has also announced that the old version will stop working next year.
No data migration from old systems possible
Data collected with Universal Analytics cannot be imported into GA4 as it is a completely new tracking system.
Chrome will stop supporting traditional cookie-based tracking
Google Chrome will soon stop supporting cookie-based tracking. As a result, Universal Analytics will no longer work without technical conversion.
As a Google partner, we provide you with the official demo of Google Analytics. It uses real data from the online store operated by Google itself.
We can advise you on all issues related to Google Analytics 4. Here is a list of services we offer:
Book a workshop for you and your team with one of our Google Analytics 4 specialists!
All workshops are customizable and aligned with your business goals. If you wish, we can use your data sets directly as examples to draw new conclusions and facilitate workflows.
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