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Connecting technologies in the cloud

ETL tool comparison: Why we chose to use Apache NiFi?

ETL tool decision-making process resulting in Apache NiFi ...

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CUSTOMER DATA PLATFORM VS. DATA MANAGEMENT PLATFORM: TOP 5 DIFFERENCES

What is a Customer Data Platform (CDP)? ...

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THE CUSTOMER EXPERIENCE - A GUIDE TO CDP MARKETING

In recent years, the opportunities offered by digital transformation at a wide variety of levels hav ...

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Business Growth Through Digital Marketing

Digital marketing has changed the way a company communicates with its customers. The development of ...

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AI Processes

The rising of no-code or low-code as MarTech Solutions for Digital Marketers

No-code tools enable the development of technical applications, from websites and databases to apps ...

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The Potentials of AI in Marketing

In this article, we show how Artificial Intelligence is expanding the possibilities in marketing. ...

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IoT and Marketing: How IoT is Going to Change Marketing

In this post, you'll learn how IoT technologies can help you increase conversion rates. ...

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How Deeply is Customer Experience Measurement Affected by AdBlockers?

Learn how the use of ad blockers can affect the customer experience in this article. ...

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